Program
The New Product Development Course is presented in two modules of each two and a half day. The first day of both modules starts at 5:00 PM; modules end at 4:00 PM on the third day.
Module 1: 6, 7 and 8 October 2010
- Introduction
- Product Strategy
- New Product Process
- Portfolio Management
Module 2: 17, 18 and 19 November 2010
- Tools and metrics
- People and organizational issues
- Market Research
- Exam preparation
